Shape
— Ecommerce automation

Automate the busywork running your store.

Shape builds ecommerce automation that clears the manual work — orders, listings, product photos, support — so your team stops re-keying data and starts scaling.

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— Where the margin goes

Your store grew. The manual work grew with it.

Every new SKU, channel and order adds a little more copy-pasting — between your store, your 3PL, your spreadsheets and your inbox. None of it is hard. All of it eats hours your team should spend selling.

The fix isn’t another app with another dashboard. It’s automation wired into the tools you already run, doing the repetitive 80% so people only touch the exceptions.

— What we automate

From listing to delivery.

Orders & fulfilment

Sync orders, trigger fulfilment, update tracking and flag exceptions — without anyone re-keying data between your store, 3PL and spreadsheet.

Listings & descriptions

Generate and update product titles, descriptions and metafields across your catalogue from a single source of truth. Bulk changes in minutes, not days.

Product photography

Studio-grade product photos on demand — delivered, not prompted — so every listing looks consistent without a shoot. Powered by our own ProductAI.

Support & ops triage

Draft replies, route tickets, chase reviews and surface the orders that actually need a human. The repetitive 80% handled; the rest escalated.

Need photos more than workflows? Meet Leo, the AI product photographer — or see the whole team of AI co-workers.

— Why Shape

We run agent-ops in production across our own SaaS portfolio — including ProductAI, used by ecommerce teams to shoot products without a studio.

So we build automation that survives contact with a real catalogue and a real order volume — then hand it over. Optional retainer if you want us to keep extending it.

— Who it’s for

Built for stores that outgrew manual.

  • You run a real store — Shopify or otherwise — doing €1M+ and growing
  • Your team copy-pastes between tools more than they’d admit
  • Margin leaks into manual ops: listings, fulfilment, support, photos
  • You’d rather your people sold than re-keyed data
— Ecommerce automation

Stop re-keying. Start scaling.

One call to map the busywork worth automating first — and what it’s costing you now.

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